Ford unveiled its new tough and smart Ford Ranger, setting a new benchmark in the pickup truck segment with an uncompromised blend of robust capability, craftsmanship and advanced technology. Starting later this year, an updated range of the truck will take on the world in more than 180 markets worldwide.
"The new Ford Ranger brings a new level of comfort and refinement to its segment without compromising on the rugged capability that our customers demand," said Brett Wheatley, vice president, Marketing, Sales & Service, Ford Asia Pacific. "It represents a smarter kind of tough, and will help our customers to achieve more, whether at work or with their families."
Featuring a new look front end, and a stylish, smart and functional new interior, the new Ranger builds upon a reputation of capability, innovation and comfort that has helped the Ranger to stand apart from traditional pickup trucks. It also boasts an array of new cutting-edge technologies that enable new and more practical solutions to everyday challenges.
"When we set out to improve upon the Ford Ranger, we knew we had our work cut out for us: The current Ranger is one of the toughest, most capable trucks out there," said Richard Tilley, vehicle line director, Ford Asia Pacific. "But thanks to our proud truck heritage and global expertise in the utility segment, we've made what was great even better, with a bold new look, improved efficiency and a new level of refinement."
The new Ranger's impressive power, capability, and payload and towing capacity are made possible thanks to powerful and efficient engines paired to either a six-speed automatic or manual transmission. All four engines available provide Ranger customers a winning combination of power and efficiency in all conditions, and help to underscore Ford's fun-to-drive promise.
For maximum power and torque for heavy-duty towing, Ford is offering the latest generation of its globally proven 3.2-liter Duratorq five-cylinder TDCi diesel engine. Upgrades including an updated exhaust gas recirculation system help to improve fuel efficiency by up to 18 percent, while still putting out 147 kW of power and 470 Nm of torque.
Equipped with the latest generation of Ford's 2.2-liter Duratorq four-cylinder TDCi diesel engine, the Ranger delivers significantly improved fuel efficiency and refinement while also providing the power Ranger customers demand. Depending on the market, Ford will offer a standard 2.2-liter engine, which generates an improved 118 kW of power and 385 Nm of torque, or a high-efficiency (96 kW) variant for up to 22 percent improvement in fuel economy.
The new Ranger is also available with Ford's dependable 2.5-liter Duratec petrol engine, providing 122 kW of power and 225 Nm of torque.
Maximizing the efficiency of its engines, the new Ford Ranger is available with Automatic Start/Stop Technology, which saves fuel by shutting off the engine when the vehicle is idling, such as at a stop light, improving fuel economy by up to 3.5 percent. On the move, an available longer final drive ratio boosts fuel economy at highway speeds.
"With improved efficiency, refinement and a range of smart new technologies, the new Ranger redefines what customers can expect from a tough and capable pickup truck," said Tilley.
Ford will manufacture the new Ranger at its AutoAlliance Thailand facility in Rayong, Thailand for distribution throughout Asia Pacific, its Silverton Assembly Plant in Pretoria, South Africa for distribution in Africa and Europe, and its Pacheco Stamping and Assembly Plant in Argentina for distribution in Latin America.